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Thursday, October 06, 2005

Escapist: Advertising to support content

What is it about the digital medium that people expect web content to be free? I mean, we’re totally okay paging through magazines half-full of ads, but when that content is translated to bits and bytes, those ads have to go?

Apparently, that’s what Brant over at Control+V seems to think about The Escapist’s new ad run. From Brant’s post:

…I feel betrayed to find that an online publication I have held dear to me since its very first issue has “sold out”…Beer and tits? Who the hell do they think we are?

In all fairness, Brant has retracted his remarks due to a response from Alexander Macris, publisher of The Escapist.

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